Everyone is photogenic. It;s just some people haven't had the right photograph taken yet.
Apparently relaxed studio pictures of you or your children lying on the floor against a white background in the currently fashionable format can look great - and of course, we can shoot them.
But personally, I 'd much rather take authentically informal photographs of you and your family walking in the woods, paddling in the sea or at home in your own environment.
That way the images I get will be of the real you and your genuine character and not of a profile that's been designed for you.